Which insurance brokers does AI recommend in New York City?

What each AI assistant actually answered, stored verbatim and dated.

Engines tracked1
Stored answers22
First run28 Jul 2026
Last run20 Sept 2026

The question we asked, verbatim

“What are the best insurance brokers in New York City? Please recommend specific businesses, ranked, and cite sources if you can.”

The same text is sent to every engine, at temperature 0 where the engine supports it. Full methodology.

Latest answer from each engine

ChatGPT gpt-4o-mini-2024-07-18 Run 20 Sept 2026

Named, in the order given

1Marsh & McLennan CompaniesCitedOne of the largest insurance brokers in the world, Marsh offers a wide range of services including risk management, insurance brokerage, and consulting.
2AonCitedAon is another global leader in risk management and insurance brokerage, providing a variety of services tailored to businesses and individuals.
3Brown & Brown InsuranceCitedKnown for its personalized service, Brown & Brown offers a range of insurance products and has a strong presence in the NYC area.
4HUB InternationalCitedHUB is a leading North American insurance brokerage that provides a wide array of insurance products and risk management services.
5InsureonCitedSpecializing in small business insurance, Insureon offers a digital platform that connects businesses with various insurance providers.
6The HartfordCitedWhile primarily known as an insurance carrier, The Hartford also has a strong brokerage arm that provides various insurance solutions for businesses and individuals.
7New York Insurance BrokersCitedA local brokerage that focuses on providing personalized service and a wide range of insurance products tailored to the needs of New Yorkers.
8Allstate InsuranceCitedAllstate has a strong presence in NYC and offers a variety of personal and commercial insurance products through its network of agents.

How the answer has changed

Every run is kept rather than overwritten, so this is the record of what each engine said on each date — not a reconstruction. A run that was not captured on the day cannot be recovered afterwards.

ChatGPT · gpt-4o-mini-2024-07-18 · last 6 runs, oldest first — position in the answer; a dash means not named
Business	1 Sept 2026	4 Sept 2026	8 Sept 2026	12 Sept 2026	16 Sept 2026	20 Sept 2026
Marsh & McLennan Companies	1	1	1	1	1	1
Aon	2	2	2	2	2	2
Brown & Brown Insurance	3	3	3	3	3	3
HUB International	4	4	4	4	4	4
Insureon	5	5	5	5	6	5
The Hartford	6	6	6	6	5	6
New York Insurance Brokers	7	7	7	7	7	7
Allstate Insurance	8	8	8	8	8	8

Named most often

Across all 22 stored answers for this question
Business	Answers naming them	Best position	Engines
Marsh & McLennan Companies	22 of 22	1	1
Aon	22 of 22	2	1
Brown & Brown Insurance	22 of 22	3	1
HUB International	22 of 22	4	1
New York Insurance Brokers	22 of 22	6	1
The Hartford	20 of 22	5	1
Insureon	19 of 22	5	1
Allstate Insurance	17 of 22	8	1
Willis Towers Watson	5 of 22	3	1
InsureMyTrip	3 of 22	7	1
The Leavitt Group	2 of 22	8	1

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